El Paso Chihuahuas Among Top Merchandise Teams in Minor League Baseball

If you think you see a lot of red caps and t-shirts with an El Paso Chihuahuas logo on them, you’re probably right.

The C-Dogs have been listed among the top merchandising teams in Minor League Baseball for 2015.

“Minor League Baseball team names and logos are quirky, fun and contemporary, but they are also incredible marketing tools for the clubs they represent,” said Sandie Hebert, Minor League Baseball’s Director of Licensing. “Each year, we see familiar logos on the Top 25 list, and some newcomers, showing both the longevity and modern appeal of our trademarks. It’s interesting to see how clubs choose to brand their identities, and how that translates into merchandise sales.”

All 160 teams set a record, with more than $65.1 million in retail sales. Sales information for individual teams were not available.

The Top 25

In alphabetical order:
Albuquerque Isotopes
Biloxi Shuckers
Charlotte Knights
Columbus Clippers
Dayton Dragons
Durham Bulls
El Paso Chihuahuas
Fort Wayne TinCaps
Frisco RoughRiders
Indianapolis Indians
Lake Elsinore Storm
Lakewood BlueClaws
Lehigh Valley IronPigs
Louisville Bats
Nashville Sounds
Oklahoma City Dodgers
Pawtucket Red Sox
Reno Aces
Sacramento River Cats
Salt Lake Bees
San Antonio Missions
South Bend Cubs
Tacoma Rainiers
Toledo Mud Hens
Trenton Thunder